Perfect Ideas

OUR MISSION

Our goal is to professionally and actively support companies by providing professional consulting services regarding marketing and management, which ultimately affects competitiveness and the constant unhindered development of these companies.

VISION

Supporting Clients on every stage, along the whole management process. Starting with an audit of the ongoing and active marketing and management functions, finishing with full outsourcing of marketing functions to us.

1. A marketing functions audit
2. An analysis and a report with an indication regarding undertaking appropriate actions
3. A preparation of the strategies, marketing-mix and plans of actions
4. The implementation and carrying out of the planned actions
5. An outsourcing of the marketing functions to us or further advisory support.

The client may use all range of actions aimed at support or choose any element of these.

THE TEAM

We are a group of creative, experienced advisors–managers-practitioners who desire to pass on their valuable knowledge, experience and passion to other companies, which will enable these companies to dynamically and constantly develop and improve the effectiveness of the business.

ABOUT US

Luiza Woźniak, the originator, the founder and the Managing Director of PERFECT IDEAS, is an experienced and effective manager.

For over 25 years of a professional career she has successfully supervised marketing, sales and customer service for many companies. She has worked both for big concerns and for small family businesses, everywhere actively contributing towards the improvement of their competitiveness and  the increase of their profitability.

She has worked in many industries. The list includes: publishing houses (among others: Bertelsmann Media, BauerWeltbild Media, LexisNexis), companies providing training (inter alia: AltkomAkademia, BIT-Polska), financial market (e.g. Prumerica), foundations (among others: Teraz Polska, Fundacja TRWarszawa), premium products (inter alia: Zepter International Poland), pharmaceutical industry (among others: Polfarma), and also tourist, sport and many other services. She has gained experience in marketing and in a broad range of products and services B2B and B2C.

Over the last 8 years as a President of the Board she has been leading the company Europress Polska. During this period the company has significantly strengthened its position as a market leader in Poland in terms of the import and distribution of the foreign press, and, over the last few years, contrary to the global downward trend of press sales, the company run by her enjoyed a constantly growing net gain.

Once a faithful student and today a propagator of the University of Warsaw. At this university she has graduated in 3 faculties: Slavic Philology, Management and Marketing and European Studies.

Currently, together with a team of experienced practitioners of business from many fields, she is running a company PERFECT IDEAS which is a fulfilment of her passion to support others and to share with them the thing she does best. Her company offers consulting and a broad spectrum of services in terms of marketing and other management competencies. As part of every project that she develops with her team, she shares her valuable knowledge, experience and she does all of it with passion, as always. Her biggest satisfaction comes from the success of her Client.

She is an enthusiast of culture, art and… nature. A friend of animals – at her place she has 3 alley cats and 2 mongrels from an animal shelter. In her free time she allows herself some relaxation by enjoying sports that are “closer to the nature” (i.e. riding, skiing, cycling).