The offer of special services for the international press publishers and distributors

We would like to offer the international press publishers and distributors special services which do not exist on our market or we offer highly improved quality of the existing ones. The publishers who use these services become more competitive with regard to brand awareness and enjoy increase in sales.

The publishers who use the offered services makes more competitive in brand awareness and in sales development.

Expected results for Publishers:

• additional revenue
• costs savings in some areas
• better knowledge of the international magazines/brands within the Polish prospect readers
• higher level of loyalty of current and prospect readers/customers
• better quality of display/presentation in points of sale
• regular and more efficient communication to prospects/readers on the Polish market
• better recognition of and awareness of brand and product
• active sales to business /hand delivery model/ and individuals /subscription/ using direct marketing tools and new media

Target groups:

• International publishers /currently present and planning a launch into the Polish market/
• International press distributors
• International non-press products distributors

Services:

• 1. SUBSCRIPTION

  Perfect Ideas as subscription agent on the Polish market. Price: No risk and no additional costs for the publishers. We work on success fee division /standard commission calculated from achieved by us new subscriptions/. In case Perfect Ideas as exclusive subscription agent on the Polish market Publisher additionally receives wide range of marketing and PR services for free. Publisher gains: additional revenue, a group of new, long-term loyal customers and their database.

• 2. Sales of ads

  Perfect Ideas as exclusive representative agency selling advertisement in Poland Price: No risk and no additional costs for publishers. We work on success fee division /standard commission for ads sold by us – in average 15%/ Publisher gains: additional revenue.

• 3. Sales to business

  Perfect Ideas as representative selling press to business customers - proactive sales to business in hand delivery model Price: 450 Euro monthly /for covering part of direct costs of proactive sales using internet, direct marketing tools, social media, e-commerce, PR activities/ and 50% of discount for copies sold. In case Perfect Ideas as exclusive partner on the Polish market there is no payment on monthly basis but only 50% discount for copies sold (firm sale). In case of exclusive rights for Perfect Ideas in the Polish market Publisher additionally receives wide range of marketing and PR services for free. Publisher gains: additional revenue, a group of long-term loyal business customers,  an increase of product/brand awareness.

• 4. MERCHENDISING

  Perfect Ideas as publisher representative for controlling well done distribution and display in point of sales including possibility to preparing and realizing training for sales staff in key outlets. Price: 350 Euro monthly /for covering part of direct costs of active, regular checking display in key point of sale (monthly reporting system). In case of training for sales staff in key points of sale 250 Euro - training for one title. In case Perfect Ideas as exclusive representative and Publisher partner on the Polish market service is free of charge, included into package. Publisher gains: every day control of distribution, checked and well done display of titles influencing the sales increase, professional trained sales staff influencing the sales efficiency.

• 5. LOGISTIC SERVICES

  We offer high quality transportation services in Warsaw and key town in competitive prices Price: in average 3 Euro for one delivery on time in Warsaw, in average 4 Euro rest of key towns. In case Perfect Ideas as exclusive representative and Publisher partner on the Polish market service is free of charge, included into package. Publisher gains: high quality of delivery service – always on time, current cost savings

• 6. Marketing services

  We offer wide range of marketing services as for example:

  • market research
  • direct marketing and social media campaigns for chosen titles
  • promotions in point of sale
  • launch of the Polish editions of magazines
  • PR activities – f. ex. fears, events for prospects, collaboration with organizations and societies and clubs of target groups/

  Price: Prices are depended on many factors and there are calculated based on every project. In case Perfect Ideas as exclusive representative and Publisher partner on the Polish market wide range of services is free of charge, included into package. Publisher gains: high quality of marketing services in reasonable prices or for free, wider knowledge of needs and interests of the Polish customers, sales increase, additional revenue, development of product/brand awareness.

• 7. EXCLUSIVE REPRESENTATIVE FOR POLAND – complex service

  Perfect Ideas is chosen as exclusive representative of Publisher or its chosen brand/title on the Polish market This model includes portfolio of all services /1-6/ into one package. Price: Monthly payment for all services mentioned above included – 500 Euro plus success fee standard  division as described above. The price includes all services described above in widest usage (1-6) Publisher gains: additional revenue, wide range of high quality services, non-stop care about quality of all activities connected with Publisher brand and titles on the Polish market, development of publisher business on the Polish market, new loyal customers and its database, improvement of brand and product awareness.

• 8. SERVICE – IMPORT & DISTRIBUTION

  The offer of this service /including import and pure distribution/ we propose only this international publishers who would like to choose PERFECT IDEAS as exclusive business partner for the Polish market for all activities. Price: Monthly payment 500 Euro and a right to 50 % discount for imported titles with 100% in case of the unsold ones. The price includes services described above (1-6) Publisher gains: additional revenue, wide range of high quality services, non-stop care about quality of all activities connected with publisher brand and titles on the Polish market, development of publisher business on the Polish market, new loyal customers and its database, improvement of brand and product awareness.

• 9. ADDITIONAL SERVICES ON CLIENT REQUEST

  Perfect Ideas is ready to offer additional range of services prepared based on Client request in areas /marketing, sales, customer service, management, e-commerce/ including not expected non-standard ideas. Price: Prices are calculated based on every project.